A Lego Model of a Medical Device Company
Here’s one more example of a Lego model of the knowledge factory of a company. This one is for a medical device company that sells a physical product that is supported by a service. The product is used by consumers in their home. But the company does not have direct contact with the consumers until [...]
Another Lego IC model: A Specialty Contractor
With the Google model, we told the story of how the company developed and built its knowledge factory starting with human capital. But to model the IC of an established business, it often helps to start with how a company gets paid. This gets the focus directly on the value creation process and also ensures [...]
Tweets on 2010-07-30
http://bit.ly/baSSML Good new review of our book Intangible Capital from an IP/legal perspective from blogger Duncan Bucknell # http://bit.ly/byhZtq Article in Congressional Quarterly on why US is falling behind in innovation # Powered by Twitter Tools
Modelling the IC of Google’s search business
Google’s search business is a great example of a knowledge factory. While it is driven by highly complex math, the business model developed a decade ago is very simple. It all started with the competencies of two computer science graduate students at Stanford, Sergey Brin and Larry Page. The year was 1995. Page was looking [...]
Why visualization is so important for intangible capital
One of the big reasons that folks don’t do more explicit thinking about intangible capital is that they have no frameworks or mental models about IC. We see this disconnect in a lot of businesses. Just about every manager knows that our economy has shifted. They know that knowledge is an important driver of their [...]
The Knowledge-Era Plant Tour
When we were bankers, one of the required parts of our jobs was a “plant tour.” Managers would walk a banker (or sometimes a gaggle of us) from the raw materials warehouse along the production lines to the finished goods stocking and shipping departments. Of course, bankers are not manufacturing experts. We couldn’t really critique [...]
Intangible Capital is the New Factory
The core of the tangible economy is the factory. Simply put, a factory is a building where production equipment converts raw material into finished goods. Companies make their money by selling these finished goods. The story of the tangible economy is the story of organizing and running these factories. The modern knowledge business can also [...]
The 4th Category of IC: Business Recipe
The classic categories of IC that we and most in the field use are human, relationship and structural capital. I’ve been reviewing these in detail in the last couple weeks. But there is one more that you will find useful as you begin to apply these concepts within your own organization: business recipe (I’ve also [...]
New Superpowers – Emerging Frontiers for Process
This week I have been talking about structural capital–the superpower of today’s organization. And process is one of the most important and least understood in terms of its importance and its sustained value to an organization. Most internal processes in today’s organizations already have been automated to one degree or other. There are software programs [...]
Tweets on 2010-07-16
http://bit.ly/a1L9sS – good Inc. Magazine article entitled – 4 Traps to Avoid when Selling your Company # Powered by Twitter Tools
